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ContentMarketing

Rather than directly promoting a brand, product, or service, content marketing provide valuable information, entertainment, or education to potential customers, with the goal of building trust, brand awareness, and loyalty over time.

Whether it’s marketing through high impact written, audio or visual content, we give great options to achieve sustained, measurable business growth. Content marketing can take various forms, including blog posts, articles, videos, podcasts, infographics, social media posts, ebooks, whitepapers, case studies, and more. The key is to create content that resonates with your target audience, addresses their needs or pain points, and aligns with your brand values and objectives.

Our approach to content marketing is effective because it involves understanding your audience, conducting keyword research, developing a content strategy, creating high-quality content, optimising for search engines (SEO), promoting through various channels, and analysing performance to refine and improve your approach over time.

Enjoy the value of consistency and advertising through captivating and compelling content targeted at your ideal customer profiles. You select your desired outcomes and we do the rest.

Steps

How It Works

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Consultations

Expert consultations to understand your requirements and key success factors

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Targeting

Guidance and consultancy to help you define your target affinity groups, markets and geodemographics

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Planning & Preparations

War room briefings and campaign preparation in line with TWN quality standards and processes

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Implementation

Coordinated execution, tracking and monitoring of planned campaigns

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After Care

For us, after care is just as important part of your TWN experience so we retain our excellent relationships

Testimonials

Content Marketing Explained

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about us

Ours is an inclusive Digital Marketing Hub helping businesses grow, increase conversions and perform better online with cutting edge technology services.

By leveraging industry standard technologies and over 50+ years of in house expertise, we are able to deliver top class solutions that work for you.

TWN Marketing is part of the The Worldwide Network Group (UK Reg. 10905670) a multinational Advertising, Marketing and Branding company.

Contact us

  • Service Requests
    servicerequests@thetwngroup.com

  • General Enquiries:
    marketing@thetwngroup.com